Tax Planning

What can marketing contractors claim for meals and subsistence?

Marketing contractors operating through limited companies can claim legitimate meals and subsistence expenses when working at temporary workplaces. HMRC sets specific daily rates and conditions for these claims. Using tax planning software ensures accurate tracking and maximizes your allowable expenses.

Marketing team working on digital campaigns and strategy

Understanding meals and subsistence claims for marketing contractors

As a marketing contractor operating through your own limited company, understanding what you can claim for meals and subsistence is crucial for optimizing your tax position. Many contractors miss out on legitimate expense claims or make incorrect claims that could trigger HMRC enquiries. The rules around subsistence claims are specific and depend heavily on your working arrangements, particularly whether you're working at a temporary workplace or your regular place of work.

When considering what marketing contractors can claim for meals and subsistence, the fundamental distinction HMRC makes is between permanent and temporary workplaces. If you're working at a client site that qualifies as a temporary workplace, you can claim reasonable costs for meals and other subsistence expenses incurred wholly and exclusively for business purposes. However, commuting to your regular workplace doesn't qualify, making accurate classification essential.

Using dedicated tax planning software can transform how you manage these claims, ensuring you claim everything you're entitled to while maintaining full HMRC compliance. The right platform automatically applies the correct rates, keeps detailed records, and provides the audit trail HMRC requires.

HMRC rules for temporary workplaces

To understand what marketing contractors can claim for meals and subsistence, you must first grasp HMRC's definition of a temporary workplace. A workplace is considered temporary if your attendance is for a limited duration or for a temporary purpose. For most marketing contractors, this means client sites where you're working on specific projects with an expected duration of less than 24 months.

The 24-month rule is particularly important. If you expect to work at a location for more than 24 months, or if you actually do work there for more than 24 months, it becomes a permanent workplace from day one. This means you cannot claim travel and subsistence expenses from home to that workplace. Many contractors trip up on this rule, especially when contracts get extended.

Examples of temporary workplaces for marketing contractors include:

  • Client offices where you're working on a specific campaign or project
  • Event venues where you're managing marketing activities
  • Photoshoot locations for marketing materials
  • Meeting locations with clients or suppliers

Allowable subsistence rates and benchmark scale rates

When determining what marketing contractors can claim for meals and subsistence, HMRC allows several approaches. You can claim actual costs incurred, but this requires keeping all receipts and can be administratively burdensome. Alternatively, you can use HMRC's benchmark scale rates, which provide set amounts you can claim without needing to keep receipts for every expense.

For the 2024/25 tax year, the main benchmark scale rates are:

  • £5 for qualifying travel of 5 hours or more
  • £10 for qualifying travel of 10 hours or more
  • £25 for qualifying travel of 15 hours or more (and ongoing at 8pm)

These rates cover food and drink consumed during qualifying business travel. Many contractors find these rates generous enough to cover their actual costs while significantly simplifying their record-keeping. However, you can still claim actual costs if they're higher, provided you maintain proper receipts and records.

Using automated tax calculation tools ensures you always apply the correct rates and don't miss out on legitimate claims. The software can automatically apply the appropriate rates based on your travel patterns and working hours.

Practical examples and calculations

Let's look at practical examples of what marketing contractors can claim for meals and subsistence. Suppose you're a marketing contractor traveling from London to Manchester for a client workshop. You leave home at 7am, conduct the workshop from 10am-4pm, and return home by 9pm.

Since your qualifying travel exceeds 15 hours and continues past 8pm, you could claim the £25 daily subsistence rate. Over a 20-day month with similar travel patterns, this amounts to £500 in allowable expenses, saving approximately £100 in corporation tax and £200 in dividend tax for a higher-rate taxpayer.

Another common scenario: you're working at a client site 50 miles from home for a 3-month project. Each day involves 10 hours away from home, allowing you to claim £10 daily. For a 60-day project, this totals £600 in subsistence claims, generating tax savings of around £180 for a basic rate taxpayer.

These examples demonstrate why understanding what marketing contractors can claim for meals and subsistence directly impacts your bottom line. Even modest daily claims accumulate significantly over a tax year.

Record-keeping requirements and compliance

Proper documentation is essential when claiming meals and subsistence expenses. HMRC requires you to maintain records that demonstrate the business purpose of your expenses, the amounts spent, and how they qualify under the rules. For scale rate claims, you need records showing the pattern of your working days and travel.

Essential records include:

  • Diary entries or timesheets showing working patterns
  • Travel records demonstrating distances and durations
  • For actual cost claims: itemised receipts
  • Contracts showing the temporary nature of engagements
  • Mileage records if claiming travel costs

Many marketing contractors struggle with this administrative burden, which is where specialized tax planning platforms provide significant value. These systems automatically track your working patterns, apply the correct expense rates, and maintain the digital audit trail HMRC expects.

Common pitfalls and how to avoid them

Several common mistakes can undermine your claims when determining what marketing contractors can claim for meals and subsistence. The most frequent error is incorrectly classifying a permanent workplace as temporary, particularly when contracts extend beyond 24 months. Once the 24-month threshold is breached, all previous travel and subsistence claims become invalid.

Other common pitfalls include:

  • Claiming for commuting to what HMRC considers your regular workplace
  • Failing to maintain adequate records to support claims
  • Claiming for alcohol without clear business purpose
  • Mixing business and personal expenses without proper apportionment
  • Claiming scale rates without meeting the qualifying conditions

Regular contract reviews are essential to ensure ongoing compliance. As your working patterns change, your expense claims must adapt accordingly. Professional tax planning software can automatically flag potential compliance issues before they become problems.

Maximizing your legitimate claims

To ensure you're claiming everything you're entitled to, regularly review your working patterns against HMRC's subsistence rules. Many marketing contractors underestimate their qualifying travel time by not accounting for early starts, late finishes, or additional business activities during travel days.

Consider implementing these best practices:

  • Conduct quarterly reviews of all client sites against the 24-month rule
  • Use mobile apps to automatically track travel times and patterns
  • Set up systems to capture receipts for actual cost claims when beneficial
  • Maintain clear records distinguishing between different client engagements
  • Seek professional advice when working patterns become complex

Understanding what marketing contractors can claim for meals and subsistence is just one aspect of comprehensive tax planning. When combined with other legitimate expense claims and efficient profit extraction strategies, these claims can significantly reduce your overall tax liability while remaining fully compliant.

The key to successful expense management is consistency and accuracy. By establishing robust processes from the beginning of each engagement, you can confidently claim what you're entitled to while minimizing administrative burden and compliance risk.

Frequently Asked Questions

What qualifies as a temporary workplace for subsistence claims?

A workplace qualifies as temporary if your attendance is expected to last less than 24 months or is for a temporary purpose. For marketing contractors, this typically means client sites where you're working on specific projects with finite duration. The 24-month rule is strict - if you expect to work somewhere for more than 24 months, it becomes a permanent workplace from day one. You must regularly review contract durations and be careful with extensions that might push you over this threshold, invalidating all previous travel and subsistence claims.

Can I claim for client entertainment meals and business lunches?

No, you cannot claim for client entertainment meals as these are specifically disallowed by HMRC. Business lunches with clients are considered entertaining and are not deductible for corporation tax purposes. However, meals consumed alone while traveling for business or working at temporary locations qualify as subsistence, not entertainment. The key distinction is whether the meal facilitates your work while away from your regular workplace versus entertaining clients to build business relationships. Keep detailed records showing the business purpose of each meal claim.

What records do I need to keep for subsistence claims?

You need records demonstrating the business purpose, amounts, and qualifying conditions. For scale rate claims, maintain diary entries or timesheets showing working patterns and travel durations. For actual cost claims, keep itemised receipts showing dates, amounts, and what was purchased. Also maintain contracts showing engagement durations and travel records. HMRC can request these records for up to 6 years after the tax year they relate to. Using digital expense tracking through tax planning software automatically creates this audit trail.

How do scale rates work for overnight business trips?

For overnight business trips, different scale rates apply. The overnight incidental expenses allowance is £5 per night for UK trips and £10 per night for overseas trips, covering minor costs like newspapers or phone calls. Additionally, you can claim meal costs using either actual receipts or the benchmark scale rates for day trips. Many contractors use a combination - claiming actual accommodation costs with receipts while using scale rates for meals to simplify administration. Always ensure the trip has a genuine business purpose and proper documentation.

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